Internationally Acknowledged Deliciousness Honored with ITQI (Michelin of the Food Industry) 3-Star Medal
撰文者:Lillian
Two types of teas from Chen En have performed excellently with the honor of receiving a total of 5 stars from the International Taste and Quality Institute in Brussels (ITQI), which is also known as the Michelin for the Food Industry for the 2022 evaluation, amongst these, the Osmanthus Orchid Flavour Pouchong Tea was further selected as the brilliant flavored quality tea with the honor of receiving the highest 3-star grade, which was truly the pride of Taiwan by being among the top 20% out of the 2,350 award-winning products in 2022! Many famous Taiwanese companies participated in the evaluation, for instance, Uni-President Food, Wei Chuan and Kuang Chuan…etc., as well as centennial tea factories such as CHICHA San Chen, Ruby Black Tea from Fong Ming Tea, Liu Feng Tea and Chang Shun Tea and hand-shaken beverage brands including White Alley, Unocha and CHAGE, where it can be seen that this is a fully trusted and acknowledged institute.
What is the Superior Taste Award from ITQI?
The International Taste Institute (originally called as ITQI) is a professional global leader in evaluating and certifying consumable food and beverages. With the famous Superior Taste Award medal certification, it has assisted thousands of companies worldwide with enhanced product quality and increased sales volume. The ITQI was founded in 2005, with its headquarters in Brussels, the capital of Belgium and the judging group is composed of more than 200 famous chefs and beverage experts from 15 European culinary or sommelier associations. They have performed brilliantly in chef and sommelier contests or top institutes such as Le Guide Michelin and Gault & Millau.
The products will undergo a blind test based on the systematic methods of the 5 internationally preferred sensory analysis standards (AFNOR XP V09A Standard) to evaluate the sensory quality of each type of product: first impression, vision, smell, taste, texture (food) or taste (beverage). The total points will sum up to the star grade at the end, where products garnering a total score of over 70% of the sensory evaluation will be presented with the Superior Taste Award.
1 Star – Notable Products |
2 Stars – Remarkable Products |
3 Stars – Exceptional Products |
Scoring between 70% and 80% |
Scoring between 80% and 90% |
Scoring above 90% |
ChenEn Honored with 3-Star Medal with an Average Score of 90
There is fierce competition among the Taiwanese Tea products participating in the contest and the rules for 2022 further stated to present the product in pure tea form, therefore, winning a 3-star award has further demonstrated that the product flavors from Chen En are highly acknowledged. The Osmanthus Orchid Flavour Pouchong Tea participating in the contest has received a score as high as 97 points for the fragrance performance, where the strong osmanthus scent and the faint orchid fragrance made a deep impression on the judges. This tea is ideal for preparing pure tea or fruit tea, while the other tea product, the Rose Lychee Flavor Black Tea has been well received by the clients during the 2022 Taipei Exhibition period, where the black tea jelly made using it was truly astonishing, as the natural rose and lychee fragrances can enhance the taste when used together with any type of beverage. Please refer to Chen En’s official website for more details.
Source of Data:
The International Taste Institute's official website